Zeigler Auto Group has a new 7th Annual Ugly Sweater Holiday Canned Food Drive champion. Mercedes-Benz of Hoffman Estates earned the top spot this year with 20,629 items. Zeigler Auto Group collectively brought in 51,260 for 2025; and 191,505 items across four states over the last seven years.
Mercedes-Benz of Hoffman Estates earned top spot during the 7th Annual Ugly Sweater Holiday Food Drive with 20,629 items for local charity; bringing the auto group total to 51,260 for 2025
During the competition, each dealership determines where donations go, generally choosing a local food bank in the area. The winning dealership, which in this case is Mercedes-Benz of Hoffman Estates, has donated its 20,629 items to the Schaumburg Township Food Pantry and celebrated the big win by wearing ugly sweaters during a victory party. Mercedes-Benz of Hoffman Estates had previously held the title for four consecutive years from 2020 through 2023.
Zeigler Honda of Racine, who previously came in third place last year with 4,000 items, climbed one spot to second place with 10,905 items donated to Mt. Zion Christian Church--more than doubling its previous donation.
The third place spot belongs to Zeigler Subaru of Lafayette who has chosen to sponsor Food Finders Food Bank of Lafayette with 5,530 items, nearly a 24-time increase from its 230 donation to the same charity last year.
The friendly competition has become a favorite among Zeigler dealerships growing at a fast pace over the last seven years. The first year it was held in 2019, the group donated a total of 5,000 cans to local food shelters in Michigan, Indiana, and Illinois. This year Zeigler Auto Group donated over 10-times as much bringing in 51,260 items to local charities across four states: Michigan, Indiana, Illinois, and Wisconsin.
Zeigler Automotive Group is one of the largest privately-owned dealer groups in the U.S. with 88 franchises across 41 locations in Wisconsin, Illinois, Indiana, and Michigan. Vehicle brands represented include all of the domestic and the majority of the imported manufacturers.
Besides its extensive automotive portfolio, the organization owns and operates Zeigler Motorsports, an 85,000-square-foot motorsports dealership and action park, offering 19 different powersports brands, plus its own onsite restaurant: Trak Houz Bar & Grill. Additionally, Zeigler Motorsports houses the Elevate Leadership & Team Building Academy, an executive training company.
The Kalamazoo-based dealer group also owns three Byrider franchises, three finance companies, several insurance firms, and a leasing firm.
Founded in 1975, the organization employs over 2,500 people with estimated annual sales of $2.2 billion for 2024.
