The Midwest Automotive Media Association released favorites in its 2026 Spring Rally.
Over 75 MAMA members made their choices after two full days behind the wheel at Road America.
MAMA members traveled to Wisconsin’s Elkhart Lake for seat time in more than 70 of the newest vehicles on the market, spread across five distinct driving environments: street drives, Road America’s full track, the off-road course, autocross, and the acceleration lane. No spec sheets, no curated laps. Just real driving, real votes, real results.
“Year after year, the Spring Rally reminds us why in-person evaluation matters,” said Jim OBrill, MAMA president. “Our members don’t just look at vehicles—they live with them, push them, and put them in the kinds of situations real drivers face every day. When this group reaches a verdict, consumers and the industry alike can trust it. These winners earned their recognition.”
2026 MAMA’s Favorites Spring Rally Award Winners:
- Favorite Family Vehicle: 2027 Kia Telluride X-Pro
- Favorite Luxury Vehicle: 2026 Lucid Gravity Grand Touring
- Favorite Off-Roader: 2026 Jeep Wrangler Sport Willys ‘41
- Favorite Pickup Truck: 2026 Ford Ranger Raptor
- Favorite Performance Vehicle: 2026 Dodge Charger SIXPACK Scat Pack
- Favorite Plug-In Vehicle: 2026 Lucid Gravity Grand Touring
- Favorite Affordable Vehicle: 2026 Kia K4 Hatchback GT-Line Turbo
- Best of the Rest: 2026 BMW M5 Touring

